National Day
National "jiffy" Mix Day
Celebrated on 10/01/2026
Quick Fact
National Jiffy Mix Day celebrates the iconic baking mix brand that has been a staple in American kitchens since 1930. The company's founder, Mabel White Holmes, created the first baking mix in her home kitchen, revolutionizing home baking with convenience and affordability.
Origins and Establishment of National "jiffy" Mix Day
National Jiffy Mix Day honors the Jiffy brand, which was founded in 1930 by Mabel White Holmes in Chelsea, Michigan. Holmes developed the first baking mix, a simple biscuit mix, to help home bakers save time and effort. The brand quickly gained popularity for its convenience and low cost, becoming a household name. The exact origins of the holiday are unclear, but it is celebrated on March 21st each year, possibly chosen to coincide with the start of spring and baking season.
Evolution and Modern Commemoration
Over the decades, Jiffy expanded its product line to include corn muffin mix, pie crust mix, and other varieties, becoming a staple in American pantries. The brand has maintained its classic packaging and recipes, emphasizing tradition and simplicity. Today, National Jiffy Mix Day is observed by home bakers, food bloggers, and fans of the brand who share recipes, baking tips, and memories on social media. Many use the day to create Jiffy-based treats, from muffins to casseroles, and to celebrate the brand's enduring legacy.
Facts & General Observations
- Jiffy corn muffin mix is the company's best-selling product, with over 200 million boxes sold annually.
- The Jiffy brand has never changed its iconic blue-and-white packaging since the 1930s.
- Jiffy mixes are still produced in Chelsea, Michigan, at the same facility where they were first made.