Celebrated on 09/13/2026
National Grandparents Day was signed into law by President Jimmy Carter in 1978, but the idea was first proposed by Marian McQuade of West Virginia in 1970. The holiday is always celebrated on the first Sunday after Labor Day. The official flower is the forget-me-not, symbolizing remembrance and love.
The concept of a day to honor grandparents was championed by Marian McQuade, a West Virginia housewife, in 1970. She aimed to encourage families to visit elderly relatives and recognize the contributions of grandparents. McQuade's efforts gained traction, and in 1978, President Jimmy Carter signed a proclamation designating the first Sunday after Labor Day as National Grandparents Day. The date was chosen to extend the Labor Day weekend, providing families an opportunity to gather.
Initially, the holiday was low-key, but over time it has grown in recognition. Schools often host events where grandparents visit classrooms, and churches hold special services. Commercialization has increased, with greeting cards and gifts marketed for the occasion. Many families now celebrate with meals, photo sessions, or sharing family histories. The holiday remains a time to bridge generations and combat elder loneliness.
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