National Coloring Book Day

Celebrated on 08/02/2026

Quick Fact

National Coloring Book Day, celebrated on August 2, honors the timeless joy of coloring. The first modern coloring book, 'The Little Folks' Painting Book,' was published in 1879 by the McLoughlin Brothers. Today, adult coloring books have become a global phenomenon, with millions sold as a stress-relief tool.

Origins and Establishment of National Coloring Book Day

National Coloring Book Day was established in 2015 by the nonprofit organization Crayola, in partnership with the Association of American Publishers. The date, August 2, was chosen to coincide with the height of summer, encouraging families and individuals to engage in creative activities. The holiday aims to celebrate the simple pleasure of coloring and its benefits for people of all ages.

Evolution and Modern Commemoration

Coloring books have evolved from children's pastimes to tools for relaxation and creativity in adults. The 2010s saw a surge in adult coloring books, with intricate designs and themes like mandalas and nature. Today, National Coloring Book Day is celebrated with community coloring events, free printables online, and social media campaigns using hashtags like #NationalColoringBookDay. Many libraries, schools, and art supply stores host coloring sessions, emphasizing mindfulness and artistic expression.

Facts & General Observations

• The first known coloring book, 'The Little Folks' Painting Book,' was published in 1879.
• In 2015, adult coloring books accounted for 5 of the top 10 best-selling books on Amazon.
• A 2017 survey found that 68% of adult coloring book buyers use them to reduce stress and anxiety.

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