Celebrated on 03/21/2026
California produces over 90% of the strawberries grown in the United States, making it the strawberry capital of the country. The state's ideal climate allows for a strawberry season that runs from April through October, providing fresh berries for most of the year.
National California Strawberry Day was established in 2019 by the California Strawberry Commission to celebrate the state's strawberry industry and its contributions to the economy and culture. The date, March 21, was chosen to coincide with the start of the spring season and the beginning of the peak strawberry harvest in California. The day aims to honor the hard work of strawberry farmers and promote the nutritional benefits of this beloved fruit.
Since its inception, National California Strawberry Day has grown in popularity, with celebrations including strawberry-themed events at farms, farmers' markets, and schools across the state. Social media campaigns using hashtags like #NationalCaliforniaStrawberryDay encourage people to share recipes, photos, and stories about strawberries. Many California strawberry farms offer tours and u-pick opportunities on this day, allowing families to connect with where their food comes from.
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